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Cellar Door Manager

A Cellar Door Manager oversees winery operations, hosts tastings, manages events, and ensures excellent customer service and staff supervision.

How do I become a cellar door manager

Get qualified to work as a cellar door manager with a course recognised across Australia. Speak to a training provider to learn more.

Related career opportunities

Browse occupations related to Cellar Door Manager.

Common questions

In Australia, a full time Cellar Door Manager generally earns $1,150 per week ($59,800 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.

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There are currently 1,800 people working in winery cellars in Australia and many of them are employed as Cellar Door Managers. This number has remained steady over the last five years. Cellar Door Managers may find work in areas of Australia where conditions are suitable for producing wine.

Source: Australian Government Labour Market Insights

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A Diploma of Viticulture is a great way to start a career as a Cellar Door Manager. This qualification covers various aspects of growing grapes and producing wine as well as the business side of managing a winery or cellar door.

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Further reading

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Cellar Door Manager careers

A Cellar Door Manager attends to the daily running of the cellar door facility at a winery. Your role will be centred around selling the wine product so you’ll spend a lot of time with customers, suppliers and sales representatives. A Cellar Door Manager hosts wine tasting sessions and manages other events at the cellar door like weddings or corporate events. You might also have to oversee the financial aspects of running a cellar door and take care of various administration tasks like stock management.

A Cellar Door Manager often provides the first impression people see of a winery so you’ll need to be professional and have excellent personal presentation. Cellar Door Managers also need to have excellent customer service skills. You’ll be speaking with a wide range of customers and you’ll need to have a strong knowledge of wine. You may be supervising a team of staff so you’ll need good leadership skills. Time management and organisational skills are important because you’ll often be juggling many tasks at once.