The Advanced Diploma of Marketing and Communication (BSB61315) is an exciting qualification where students learn how to drive the strategic direction of an organisation’s marketing and communications activities. Students begin with 3 core units where they create and learn how to implement a strategic plan. This strategic plan becomes the base for the remainder of studies and incorporates a marketing plan and advertising campaign. Students then complete electives with choices available in advertising, design, and market research. The Advanced Diploma of Marketing and Communication (BSB61315) is a nationally recognised training qualification and part of the official Business Services Training Package.
Entry requirements for the Advanced Diploma of Marketing and Communication vary depending on the institution but generally include completion of Year 12 with a minimum ATAR, VET pathway courses or prior experience.
If you don't meet the standard entry criteria, enquire with a course provider to discuss alternative entry pathways.
Course fees vary depending on the course provider.
The Advanced Diploma of Marketing and Communication will prepare you for the following roles.
Communications Managers are responsible for the way an organisation communicates with its clients, stakeholders and the general public — as well as...
Marketing Managers develop an organisation’s advertising and marketing strategies. They identify market opportunities for their company’s products...
Account Directors manage relationships between the organisation and their key clients. They are skilled negotiators and have a background in sales...
Compare all providers for the Advanced Diploma of Marketing and Communication available in your area to find the right fit for you.
