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Sales Analyst

Sales Analysts conduct market research to assess demand for services and new products, predicting trends and preparing reports for management.

How do I become a sales analyst

Get qualified to work as a sales analyst with a course recognised across Australia. Speak to a training provider to learn more.

Common questions

In Australia, a full time Sales Analyst generally earns $1,500 per week ($78,000 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only.

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There are approximately 3,100 Sales Analysts employed in Australia right now, and this job role declined slightly during the past 5 years. Sales Analysts are employed by B2B corporations, wholesalers and retailers in a wide range of industries.

Source: Australian Government Labour Market Insights

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Sales Analysts need qualifications in marketing, statistics and research. Get started with the Certificate IV of Marketing and Communication or the Diploma of Business. These courses take 12-18 months to complete. Many Sales Analysts hold degrees in marketing, business or commerce.

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Further reading

What is the Role of a Business Analyst?

14th October 2022

How do I become a sales manager?

22nd December 2022

What Skills Does a Data Analyst Need?

25th November 2022

Sales Analyst careers

Sales Analysts carry out market research to determine prospects for the company’s service offerings, as well as the market for new goods and services. They predict future trends and prepare forecasting reports for the senior management team.

As a Sales Analyst you might be researching the potential demand for a new product, working with the marketing department on an advertising strategy, or configuring an online survey to be emailed to the company’s client list.