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Advertising Manager

ANZSCO 131113

An Advertising Manager develops and executes advertising campaigns, managing budgets and coordinating with teams to enhance brand awareness.

  • This role has a low level of AI exposure. Core skills such as adaptability, social intelligence, and complex physical tasks remain beyond the capabilities of current AI.
AI exposure data adapted from Felten, Raj & Seamans (2021). Shortage data sourced from Jobs and Skills Australia (2024).

How do I become a advertising manager

Get qualified to work as a advertising manager with a course recognised across Australia. Speak to a training provider to learn more.

Related career opportunities

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Further reading

Career spotlight: Advertising and marketing professionals

2nd October 2019

How to start a career in Social Media Marketing

4th August 2021

How do I become a sales manager?

22nd December 2022

Advertising Manager careers

An Advertising Manager oversees the planning, development, and execution of advertising campaigns for a company or client. You might work for an advertising agency or a company's internal marketing department. Advertising Managers focus on creating effective ad strategies, managing budgets, and coordinating with creative teams to produce compelling content. You’ll analyse market trends and consumer behaviour to optimise campaign performance and drive brand awareness.

Advertising Managers play a crucial role in shaping a brand’s public image. You’ll need to be innovative, organised, and adept at managing multiple projects simultaneously. You’ll liaise with clients, media partners, and internal stakeholders to ensure campaigns meet objectives and resonate with target audiences.