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General Manager

ANZSCO 111211

A General Manager oversees an organisation's profitability and operations, leading departmental managers and handling budgeting and contracts.

  • This role has a low level of AI exposure. Core skills such as adaptability, social intelligence, and complex physical tasks remain beyond the capabilities of current AI.
      • NT
  • 10,000 people employed in Australia
AI exposure data adapted from Felten, Raj & Seamans (2021). Shortage data sourced from Jobs and Skills Australia (2024).

How do I become a general manager

Get qualified to work as a general manager with a course recognised across Australia. Speak to a training provider to learn more.

Common questions

In Australia, the salary range of a General Manager can vary greatly. Many General Managers negotiate their own salary package with bonuses (based on performance).

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There are currently 47,00 General Managers employed in Australia right now and this job role declined over the last 5 years. General Managers lead medium to large business, government departments, and corporate enterprises in all industries and employment sectors.

Source: Australian Government Labour Market Insights

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General Managers normally have formal qualifications in their industry or employment sector but also need skills in business administration and leadership. To expand your employment options and salary range try the Diploma of Leadership and Management or the Advanced Diploma of Business. Many General Managers are degree qualified.

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Further reading

What can you do with a Diploma of Leadership and Management?

20th April 2021

How do I become a sales manager?

22nd December 2022

What can you do with an Advanced Diploma of Leadership and Management?

6th May 2021

General Manager careers

General Managers oversee the profitability, administration, operations and compliance of an organisation. Depending on the size of the business they might report to the CEO or directly to the Board of Directors.

As a General Manager you’ll be leading a team of departmental managers as well as the general staff. A typical day could involve finalising a budget, approving a risk management plan, hiring a new operations manager, and negotiating a supplier contract.