How do I become a marketing analyst
Get qualified to work as a marketing analyst with a course recognised across Australia. Speak to a training provider to learn more.
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Further reading
What Skills Does a Data Analyst Need?
25th November 2022
Career spotlight: Advertising and marketing professionals
2nd October 2019Marketing Analyst careers
A Marketing Analyst studies market conditions to help organisations understand potential sales of a product or service. You might work in marketing departments, research firms, or consultancies. Marketing Analysts focus on gathering and analysing data on consumer demographics, preferences, needs, and buying habits. You’ll prepare reports and present findings to help companies develop effective marketing strategies and make informed business decisions.
Marketing Analysts play an important role in shaping a company’s marketing efforts. You’ll need to be detail-oriented and analytical and be able to interpret data trends. You’ll collaborate with marketing teams and management to ensure that marketing campaigns are targeted and effective, helping the company achieve its business objectives.
