All careers

Advertising Specialist

ANZSCO 225111

An Advertising Specialist creates and manages advertising campaigns to effectively promote products and brands across various media platforms.

  • This role has a low level of AI exposure. Core skills such as adaptability, social intelligence, and complex physical tasks remain beyond the capabilities of current AI.
AI exposure data adapted from Felten, Raj & Seamans (2021). Shortage data sourced from Jobs and Skills Australia (2024).

How do I become a advertising specialist

Get qualified to work as a advertising specialist with a course recognised across Australia. Speak to a training provider to learn more.

Related career opportunities

Browse occupations related to Advertising Specialist.

Further reading

Career spotlight: Advertising and marketing professionals

2nd October 2019

How to start a career in Social Media Marketing

4th August 2021

What can you do with a Diploma of Social Media Marketing?

13th January 2021

Advertising Specialist careers

An Advertising Specialist develops and manages advertising campaigns to promote products, services, or brands. You might work in an advertising agency, a marketing department, or a freelance capacity. Advertising Specialists focus on creating engaging and effective advertisements across various media platforms, including digital, print, and broadcast. You’ll analyse market trends and consumer behaviour to craft compelling messages and optimise ad performance.

Advertising Specialists play a crucial role in driving brand visibility and sales. You’ll need to be creative and detail-oriented, with strong analytical skills. You’ll collaborate with clients, designers, and media planners to ensure advertising strategies meet business goals and resonate with target audiences.