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Appointment Setter

An Appointment Setter arranges meetings by contacting potential customers, generating interest in products, and coordinating consultations with sales staff.

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Common questions

In Australia, a full time Appointment Setter generally earns $1,250 per week ($65,000 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.

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The number of people working in this industry has decreased in recent years. There are currently 31,000 people employed in this field in Australia and many of them specialise as an Appointment Setter. Appointment Setters may find work across all regions of Australia.

Source: Australian Government Labour Market Insights

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A Certificate III in Business is an ideal qualification if you’re planning a career as an Appointment Setter. This course will prepare you for a range of administrative positions and allow you to specialise in an area of interest such as technology and IT, business competence, teamwork and relationships, customer service, accounts and records management.

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Further reading

How to start a career as a Personal Assistant

2nd December 2021

How to start a career as a Medical Receptionist

7th December 2021

How do I become a sales manager?

22nd December 2022

Appointment Setter careers

An Appointment Setter schedules meetings between staff and clients. You might call prospective customers to generate interest in products or services and organise consultations with sales staff. Appointment Setters might follow up on customer leads or make cold calls to speak with potential customers and encourage them to talk further with people from your organisation.

Appointment Setters should have strong interpersonal skills and be able to communicate well with people from a range of backgrounds. It’s important you can work as part of a team and display strong customer service abilities. Appointment Setters must be organised and able to manage their time well.